I spent my first career in advertising, working with some of the most iconic brands of our time, including Coca Cola, Microsoft, Nokia and eBay. But advertising is stressful. I found myself tired all the time, getting sick far too often, and watching my productivity drastically drop away – and, as you're a Health Coach, you probably guessed - I got diagnosed with stage 3 adrenal fatigue, which finally made me choose to step aside from the career I had built over 15 years.
I set about learning all about health myself - studying to be a Health Coach as part of that process. When I first left advertising to become a Health Coach, I truly had no idea how to go about getting clients. I was bewildered and unsure how I was going to make it work.
In the first 6 months I had only 2 clients and had made no money (yes, I gave those first 2 away for free).
After that initial false start, and the shock of how hard it really was to get clients as a Health Coach (followed by months on the sofa wishing I knew what to do to get things rolling), I was struck with an idea. I could blend my old career with my new one and I could use the marketing strategies I knew like the back of my hand to go out there and get my Health Coach on!
In no time I was consistently reaching $5k months, often more. I was fully booked with Health Coaching clients, I was hosting workshops, speaking at events, launching eBooks and my Driven Woman's Detox Program.
As I started succeeding, people started coming to me wanting to work with me and wanting to know about my new career, and I realised there really was no lack of clients needing a Health Coach.
There is no end of people wanting help with their health!
I wanted to show other Health Coaches the opportunities that are out there once you know how to tap into this bottomless, endless goldmine.
There is truly no limit to how many new Health Coaches can come into this marketplace!
And yet so many new Health Coaches are still stuck and frustrated at not getting any clients - simply because they do not know how to make this work. The schools just don't teach this.
I want this for you. I sincerely believe that every Health Coach has the ability to create a successful business with dream clients when armed with the right tools.
I believe you have a message to share with the world which is far too important to be left unheard.
And I believe that the world has the chance to truly value their health, when we as Health Coaches get our messages out there!!
One day it hit me - I could make a WAY bigger difference to the way the world receives Health Coaching if I shared my marketing knowledge with the many other Health Coaches who didn't know how to do it.
To fill this missing gap of knowledge in the industry, I started mentoring new Health Coaches to get their first clients and build a thriving business. And, after realising that everyone had exactly the same questions, I went on to create my signature program, the UPswing Mastermind. The Upswing Mastermind has now seen over 100 Health Coaches graduate - many now running businesses which bring in a consistent $5-10k a month.
My signature 6 month mastermind program, which sells out very quickly, has a very high-level of my personal attention and is an investment of both time and money. And I totally understand that not all new coaches are ready for such an investment.
I'm thrilled that I've now been able to distill the foundations of my UPswing Mastermind into an online course so that people of all stages can kickstart their Health Coaching business right away and get their first clients.